Kurt Steinbrueck's Article in SEO

1167 Is Your Church Social - Part 9 - Facebook – Blogging through Facebook
Facebook is a great way to connect to your church members and have your church members connect to each other. Facebook can also be a great way to distribute church information, devotions, and articles. That’s because Facebook has applications which allow you to syndicate your church blog through either a Facebook Page or a Facebook Profile.
Posted on Jul-30-2009

1016 Is Your Church Social? - Part 1: “What is Social Media?”
You have probably heard about websites like MySpace, Facebook, and YouTube and you may even be aware of social bookmark sites like Delicious and Digg, but is your church using these social media as part of its online marketing strategy? What exactly is social media and how can your church utilize social media as part of your online marketing strategy?
Posted on Jun-18-2009

886 Creativity is the Key to Successful Church Marketing
Relevant Church in Tampa, FL is creative church leading the way when it comes to online church marketing. I recently had the opportunity to chat with Pastor Paul Wirth, senior pastor of Relevant Church in Tampa, FL about their online marketing strategy. In this third part of my three part interview with Pastor Wirth, he talked about creativity in marketing, how it can be used, and what that means to different churches.
Posted on Jun-15-2009

931 Multiple Marketing Layers Produce Exponential Growth
Relevant Church in Tampa, FL is creative church leading the way when it comes to online church marketing. I recently had the opportunity to chat with Pastor Paul Wirth, senior pastor of Relevant Church in Tampa, FL about their online marketing strategy. In this second part of my three part interview with Pastor Wirth, he explained how multiple layers of church marketing – online and offline – complement each other and proved to be much more effective.
Posted on Jun-15-2009

955 Church Adds Hundreds of New Members with Online Church Marketing
Relevant Church in Tampa, FL is creative church leading the way when it comes to online church marketing. In fact, I found out about Relevant Church after seeing an ad for the church on Google. I recently had the opportunity to chat with Paul Wirth, senior pastor of Relevant Church in Tampa, FL about their online marketing strategy. Pastor Wirth had so many informative things to say about Relevant’s marketing that I’ve broken it up into three articles. This is the first of these articles.
Posted on Jun-15-2009

1079 Change Is In The Air
One of the most important things you can do for your website is keeping it up to do date. I’ve even seen some articles include this as one of the ten commandments of a church website. It is absolutely essential for the effectiveness and value of your church’s website. Change is a part of life and our church websites need to change as well.
Posted on Jun-15-2009

825 Church Marketing Showdown: PPC vs. SEO
Recently I wrote a bit about the value of a pay-per-click (PPC) search marketing campaign as a part of your online church marketing. I’ve also written several articles on the value of search engine optimization (SEO) for church marketing. Almost every time I talk about pay-per-click and search engine optimization, I get the one of two questions, “Which is better?” or “Which should our church do?”
Posted on Jun-05-2009

963 10 Things Church Website Visitors Need to Know
Most of the focus of my articles to this point has been on things you can do to bring people who are looking for a church to your church website. But once a person comes to your church website for the first time, what happens next? In this article, we look at the information first-time visitors to your church website are looking for.
Posted on Jun-03-2009

922 10 Things Church Website Visitors Need to See
I often write articles about things you can do to bring people who are looking for a church to your church website. But once a person comes to your church website for the first time, what happens next? Do they quickly click away in horror? Or does the design of your website make them feel welcome to look around and possibly attend a church service?
Posted on May-20-2009

931 5 Ways For Churches To Keep Members And Convert Visitors
Studies have shown that it’s easier to get a church member to stay the convert a visitor into a member and easier to convert a visitor into a member than get a new visitor. Here are five ways to better engage your members and visitors so you keep more members and convert more visitors.
Posted on May-20-2009

856 The Best Target Demographic Ever?
No organization can serve everyone. And no organization has unlimited resources. As a result, organizations of all kinds try to focus their outreach and marketing efforts on the people they believe are most likely to respond. There is one demographic that is by far the most cost-effective to target. Do you know the most successful demographic you could possibly target?
Posted on May-20-2009

809 Recession - Time to INCREASE Church Marketing, Seriously!
Much like small businesses, many churches experience a financial crunch during a recession. After all, a church member can’t tithe if they loose their job. So, should churches invest in SEO and other church marketing strategies during a recession?
Posted on May-20-2009

1408 6 Steps To Pay-Per-Click Church Marketing
Search engines have quickly become the new Yellow Pages. According to some studies I saw last year from PewOnline, more than 65% of people looking for information, a product, a business, or a church start by doing an online search. That means that being listed in the search engines is more important than being in the phonebook (though I’d do both). Pay-per-click is a quick and easy way to get in the search engines.
Posted on May-04-2009

888 Instant Online Church Marketing: Pay-Per-Click
For most websites, search engines are the primary source of web traffic. Search engine optimization is great way to get visitors to your church’s website, but it takes time. If only you could pay someone to skip ahead in line. You can! Pay-per-click search marketing is a way to get in the search engines for your targeted keywords in less than 24 hrs.
Posted on May-04-2009

1019 Local SEO’s Importance To Church Marketing – Part 2
Why is local search engine optimization so important for your church’s online church marketing strategy? What are some of the obstacles you will encounter and how do you overcome them?
Posted on May-04-2009

1046 Local SEO’s Importance To Church Marketing – Part 1
What is local search and how can local SEO help your church dominate in the search engines?
Posted on May-04-2009

885 Tracking and Reporting Your Church Marketing
You’ve performed keyword research. You optimized your website for the search engines. You have even started a link building campaign to gain untold numbers of relevant, inbound links. So, you’re done right? Wrong. It’s time to see the effects of all this work, re-evaluate the optimization, and plan your next move.
Posted on May-04-2009

949 10 Link Building Strategies for Church Marketing
Link building is an important part of online marketing, especially search engine optimization. In this article you will find 10 link building strategies that churches can use in concert with their online marketing.
Posted on Apr-27-2009

924 Link Building for Church Marketing
There are going to be keywords that are out of your reach for your church’s website if all you do is on-page optimization, especially if your church is in a large city. Link building is needed to bring those keywords into your grasp. So, what is link building and how do you do it? Read the article my friend.
Posted on Apr-27-2009

1133 When Church Marketing Goes Bad
There are certain practices that the search engines tell us they do not approve of. This is generally known in the SEO world as “Black Hat” SEO. The search engines warn that they will punish website that employ these tactics and possibly ban the site. In this article, learn more about what NOT to do when optimizing your website.
Posted on Apr-02-2009

1007 Church Marketing Through On-Page Optimization
Are the pages of your website optimized for the search engines? On-page optimization is the essence of search engine optimization and the key to targeting the keywords that can make your website a success. Learn how to optimize your website and be successful in the search engines.
Posted on Apr-01-2009

1326 Keyword Research Part 3: How do I do Keyword Research?
Like a foundation for a building, there is one aspect of Search Engine Optimization (SEO) that is more important than any other. Keyword research. Manually gathering all the information needed for keyword research would be prohibitively time consuming and in some cases, such as keyword popularity, impossible. Thankfully, there are people out there willing to help in a variety of ways. Some tools are free and others are not.
Posted on Mar-31-2009

1419 Keyword Research Part 2 - Understanding Keyword Competition
Like a foundation for a building, there is one aspect of Search Engine Optimization (SEO) that is more important than any other. Keyword research. There are several aspects to keyword research including competition research. Competition research is crucial to keyword research because without it you may be shooting at a target that will take years to reach and missing out on benefits along the way.
Posted on Mar-30-2009

1194 Why Is Keyword Research Critical To SEO?
Like a foundation for a building, there is one aspect of Search Engine Optimization (SEO) that is more important than any other. Without this foundation, you may be wasting all your time and resources. What is that aspect? Keyword research. Why? Well, read on my friend.
Posted on Mar-27-2009

965 The 5 Apple Pickers - A Search Engine Marketing Parable
Are you not really understanding what search engine optimization is? At a small college a group of incoming freshmen marketing majors got a great explanation in the form of a story or parable. Now you can have that story too. Join us for the parable of The 5 Apple Pickers.
Posted on Mar-26-2009